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Olds thought that the Ambassador name was a good fit for an instrument that would very much be the new kid on the block in the UK, and trying to win over bands and players. The British brass band market, at which the A6 was aimed, was a conservative one, with Besson (Boosey & Hawkes), having a lock on instrument sales to bands (brass bands have a tradition of supplying instruments for their players, so instrument makers sold more to bands than to individuals). What American readers may be less aware of is that the original, student line Ambassadors were nearly exclusively sold in the US, so overseas the name had no instant recognition. There was some sense in the decision, looked at from the vantage point of the rest of the World. Which begs the question - why did Olds use the Ambassador name for what they were marketing as a top line instrument, when it was so connected to their student offering?
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The horn I'm writing about today may share the name, but that's about all it shares with it's student based siblings. Many readers will be aware that the Ambassador nametag was used for many years by Olds to designate the instrument at the bottom of their lineup - Olds Ambassador trumpets and (long) cornets have become legendary instruments in their own right - good quality almost indestructible instruments that can take a beginner a long way before they look for something else. Today I'm writing about an instrument that was quite possibly the last instrument designed by the factory, and was Olds' final and futile throw of the dice in an effort to remain a viable concern, through tapping into the British brass band market.
Olds ambassador cornet 322178 series#
Latest of a series of blog posts about the various horns I own or have owned in the past - click here for other posts in the series.įor those who have read my other posts, you'll know that I've written twice before about the Olds instrument company, so you can read those posts for more information about the long and noble history of that brand, or check out the Olds Central site.